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Two "0%" offers. One can charge interest back to day one.

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Two "0%" offers. One can charge interest back to day one.
Both offers sound identical. Shoppers assume both mean the same thing: pay it off in 12 months or start owing interest on what's left. Only one offer actually works that way.

Both offers sound identical

Shoppers assume both mean the same thing: pay it off in 12 months or start owing interest on what's left. Only one offer actually works that way.

Interest can start on day one. A true 0% APR charges interest only on what's left, after the promo ends. Deferred interest (worded "no interest if paid in full") builds from the purchase date, billed if any balance remains.

Interest can start on day one

A true 0% APR charges interest only on what's left, after the promo ends. Deferred interest (worded "no interest if paid in full") builds from the purchase date, billed if any balance remains.

Source: CFPB

Setting up the numbers. Fictional example: a $2,000 store purchase, 12-month 0% promo, 30% APR after. Pay $150 a month for 12 months — $1,800 paid, $200 still owed at the deadline.

Setting up the numbers

Fictional example: a $2,000 store purchase, 12-month 0% promo, 30% APR after. Pay $150 a month for 12 months — $1,800 paid, $200 still owed at the deadline.

The math: 12 × $150 = $1,800 → $2,000 − $1,800 = $200 left

Source: Fictional example

What true 0% actually costs. A true 0% intro APR only charges interest on the $200 left — about $5 the first month after the promo ends, plus a little more on whatever is still owed the next month.

What true 0% actually costs

A true 0% intro APR only charges interest on the $200 left — about $5 the first month after the promo ends, plus a little more on whatever is still owed the next month.

The math: $200 × 30% ÷ 12 = $5

Source: Fictional example, CFPB

The bill comes due at once. Deferred interest is calculated from every month's balance. Fictional: $2,000 at 30% APR, $150 monthly, simple interest, on top of the $200 owed. Real issuers use daily balances — bills may be higher.

The bill comes due at once

Deferred interest is calculated from every month's balance. Fictional: $2,000 at 30% APR, $150 monthly, simple interest, on top of the $200 owed. Real issuers use daily balances — bills may be higher.

The math: $2,000 + $1,850 + … + $350 = $14,100; × 2.5% (30%÷12) = $352.50

Source: Fictional example, CFPB

Minimum payments usually won't clear it. The CFPB says minimum payments usually won't clear a deferred-interest purchase in time. At $150 a month you'd fall $200 short — clearing $2,000 in 12 months takes about $166.67 a month.

Minimum payments usually won't clear it

The CFPB says minimum payments usually won't clear a deferred-interest purchase in time. At $150 a month you'd fall $200 short — clearing $2,000 in 12 months takes about $166.67 a month.

The math: $2,000 ÷ 12 = $166.67, assuming 12 payments post before the deadline

Source: CFPB

What to check before you sign. The wording "no interest if paid in full" usually means deferred interest. Before signing, check: true 0% or deferred, the promo end date, the APR after, and whether payments clear it in time.

What to check before you sign

The wording "no interest if paid in full" usually means deferred interest. Before signing, check: true 0% or deferred, the promo end date, the APR after, and whether payments clear it in time.

Source: CFPB

Sources and assumptions

Assumptions:

Know the difference

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